Sheron Cardin's Input...: STAGER IDOL HAS HGTV CELEBRITY JUDGES AND MORE: AUDITIONS HAVE BEGUN!

I have been an interior designer for over 27 years and I have always taught my clients the principles I used while decorating their home so they may enjoy decorating too. The home staging trend in residential real estate is a great way to reach more people every day and what I enjoy the most is they are learning the basics of good design through staging. It is my dream for every person to know the joy and pride of living in a decorated home.

STAGER IDOL HAS HGTV CELEBRITY JUDGES AND MORE: AUDITIONS HAVE BEGUN!

STAGER IDOL LOGO

Over $12,000.00 in CASH and PRIZES!

RESA is excited to announce the all new

“STAGER IDOL”

North America's First Ever Staging Competition of it's Kind

We are searching for that NUMBER ONE talent to be called

 “The Best Home Stager of 2008”


Beginning January 15th and running until May 25th

with the announcement of the winner on May 28th 2008

 
  
WHAT'S THE BIG DEAL??? 
  • CELEBRITY JUDGES FROM HIT TV SHOWS AND HGTV WILL SEE YOUR WORK (Opportunity knocking!)
  • OVER $10,000 IN PRIZES FOR THE CHOSEN STAGER IDOL
  • PRESTIGE AS THE VERY FIRST IN STAGER IDOL
  • PRESS ALL OVER THE WORLD
  • RESPECT FROM THE PROFESSIONAL REAL ESTATE COMMUNITY
  • AND SO MUCH MORE!
 
Here are some direct links to important information from www.stageridol.com
Stagers: Send your before and after pictures today! If you would like to be a sponsor, it is not too late!
 
Look for updates! Let us know what you think...let the world know you are entering the Stager Idol Competition!!!
 
 
 

Namaste

Comment balloon 26 commentsSheron Cardin • January 15 2008 07:43PM

Comments

FINALLY IT's HERE. This is going to be fun.
Posted by Kym Hough, Staged to Sell East Bay - Danville, CA (www.Staged-to-Sell ) over 11 years ago

hey Sheron -- can't wait to read it detail -- one question though, just by skimming it.  Could you clarify the following:

Grand Prize: One (1) Grand Prize Winner shall win the Grand Prize consisting of    
Total ARV (Approximate Retail Value) of all Prizes in this Contest is approximately $11,00.00

Also -- On my quick skim through -- is it that the more entries one makes, the better their odds of winning?  I'll read it in more detail and will probably be able to answer my own question.

sounds like fun! 

 



 

 

Posted by Karen Dembsky, Atlanta Home Staging (Peachtree Home Staging LLC, Home Staging in Atlanta, GA) over 11 years ago
You guys really need to enter!  We've (particularly Shell) have been working so hard on this.... it will be phenomenal!  I personally can't wait to see the portfolios!
Posted by Melissa Marro, Jacksonville Real Estate and Home Staging (Keller Williams First Coast Realty - The Marro Team) over 11 years ago

Karen - the winner takes it all. The prizes have already been donated so entries do not influence the prizes...over ten thousand dollars in cash and prizes! Isn't that amazing? Look at the judges too...this is big time. The winner will be chosen on many factors as you will read and not the quantity of photos submitted. Thanks for asking!!!

Melissa - this is going to be a very very fun contest...and the other Idol show starts this week too :)

Kym - ditto! 

Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

Hey Sheron....what fun and what a great idea. I have one question, will there be different categories? I ask because some pictures, actually most pictures I see of stagers work seems to concentrate on vacant homes. The finished product always looks like a model home because everything is new and specifically designed for that home.

What about the transformation for an occupied home using what the client owns? That is my specialty but while the transformations are incredible and the house sells quickly, it does not have the same look as a vacant staged room would have.

What is the WOW factor going to be based on....transformation or decorating? Will budget for that space be taken into consideration as well?

I am the Design on a Dime girl, followed by a close second to No Cost Decorating from Decorating Cents. Here is just one example:   Will rooms like this be considered? This room was completely redone with everything that the client had in closets, basements, etc. We painted the room also but basically this was a staging on a budget. The house sold in less than 2 weeks for full price!

Thanks for all your help with this question because it seems that when stagers post pictures it leans more to vacant home staging than occupied homes. Occupied homes in my neck of the woods accounts for 98% of my business.

We will all be anxious to hear more...Phyllis Pafumi

Posted by Phyllis Pafumi, ReStyled to Sell Staging Homes NJ (ReStyled to Sell Home Staging New Jersey) over 11 years ago
Sounds like this is going to be a very exciting contest!!
Posted by Kimberly Uksik, Home Stager - Durham, Toronto, On. (Independent) over 11 years ago

FINALLY!  Shell has told me about some of the wonderful prizes and I know how hard she has worked on this!!

I just skimmed through the information, and am sorry if I am asking for something that I missed reading....but in regards to vacants, will it be broken down into selling price point?  Also, how many can we submit?

 I am getting ready to stage 3 vacants over the next 3 weeks.....hmmm..which to choose from....

This is going to be fun!  Thank you again to all who worked so hard on this and for posting the information for us to read.

Posted by Tracy Moses~Redefining LUXE~Staging ~ Decorati (Redefining LUXE) over 11 years ago
What a great idea!!  This really brings attention to the great work which is out there and happening now!!  I hope everyone takes the time to enter and have a good time with this contest!!  I think it will be lots of fun for us all!!  Regards-Kathleen G
Posted by Kathleen Garvey, Denver's Neighborhood Expert - Listings & Sales (HomeSmart Cherry Creek - Denver) over 11 years ago
Sheron ~ This sounds like fun! I won't be entering, but I'll be in the audience holding up signs that say "We love *****(insert names here)!"
Posted by Kathy Passarette, L.I. Staging/Decorating (Creative Home Expressions) over 11 years ago
Sheron, This is going to be a blast for everyone that enters and all of us on the sidelines!  The winner is going to be absolutely thrilled with the amazing prizes, I wish all who enter lots of luck!
Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) over 11 years ago

Hi Y'all

 Anyone can enter

It's a staging competition so the staging is judged on the "transformation" this way vacants and occupied can both be submitted. So when public voting comes people will look at the WOW factor of each submission so it wont matter if its vacant or occupied.

Selling prices do not matter, the first round is off of the WOW of the job, then the top ten will submit outlines of a staging project of their choice and then judged by the celebrity judges.

You can enter as many photos as you want. the Fees are on the site as well as the Audition page.

Posted by Shell Brodnax, CEO- RESA (Real Estate Staging Association) over 11 years ago

I have been anxiously waiting for this. Im such a sucker for competitions and IDOL , this is RESAS best idea yet. You guys do a wonderful job, and the exposure this gets is amazing!!! I will be entering this competition soon , Im searching fior my best pictures from the start of my biz on.

DecoratorIM SO PSYCHED !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Posted by Fernando Rosado, 561-906-0050 or 561-840-8950 over 11 years ago

Fernando - we are so psyched too!!!!!!!!!!!!!!!! It is going to be a lot of fun to see what stagers in general think is their best.

I believe everyone who participates is going to experience the reality of staging that is so desperately needed and recognition from the real estate industry as a whole since they can see the photo's, get involved, and vote!

Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

Check out our message board, the blog updates etc. There is plenty of things on there for you all to participate in. We will also be posting audio recordings very soon and have some surprises along the way! the best is yet to come.

Spread the word on Stager Idol. Send it to whomever you can. One of the great things about this contest is that is heightens awareness on staging! Just like with the industry awards. 

Posted by Shell Brodnax, CEO- RESA (Real Estate Staging Association) over 11 years ago

Sheron, this is a fabulous, fun and exciting idea you and Shell have worked so hard on.  I can't wait to see how it unfolds.  I got out my guitar and will be entering the singing portion of the contest.  Oh wait, I thought this was the Idol Stager contest.  Sorry. My bad :-)  Well at any rate, I'll be tuned in, you can count on that!

Posted by Terry Haugen STAGE it RIGHT! 321-956-2495 (Stage it Right!) over 11 years ago
Sheron: Thanks for this post. It explains everything really well. In response to Karen Dembsky's question, and please correct me if I am wrong, you may increase your chances of winning with multiple entries because you will be showcasing more of your work, but you won't increase your chances in the sense that you would if this were a lottery or random drawing.
Posted by Michelle Minch, Home Staging Los Angeles and Pasadena, CA (Moving Mountains Design Home Staging, Pasadena, CA) over 11 years ago
That is a good point Melissa and thank you for clarifying Karen's question.
Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

I'm with Phyllis, there should be a catagory for lived in homes.  I like you, know sometimes the after photos are not as dramatic, but if you had seen the befores you'd really see what can be done with the client's own things. etc.  A good test of staging ability.  Good job Phyllis.  Good post Sheron, missed you at the Roundtable last week.  It was a good one. 

Posted by Terrylynn Fisher, HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc. (Dudum Real Estate Group - BuyStageSell.com) over 11 years ago
Terrylynn - I know what you are talking about but we cannot have 2 stager idols. Just as there are opera singers on American Idol, there are country singers also (Carrie Underwood), vacants may not be everyones favorite. I will see if there can be some clarification for voting purposes and will get back to this subject as soon as I can.
Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

I have one problem with this, as you, Shell and others organizing this already know.

As Michelle says, you can enter as many times as you like however RESA members are at an unfair advantage as I see it. With a lower priced structure for RESA members they can afford to enter more often therefore increasing their odds of winning.

In a contest you have to have a level playing field. I don't see one. I see a handicap being given to RESA members.

Posted by Toronto's 2 Hounds Design: Decorating + Staging (2 Hounds Design + Home Staging) over 11 years ago

Hi Dane - RESA members support RESA through their membership fees and support/input/time.

Non-RESA members do not support RESA, therefore it will cost them a couple of dollars more to enter. This helps offset the costs of putting on such a big and exciting competition.

The fees help pay the cost of promoting Stager Idol.

The time and effort of those organizing, running, and making sure it is a successful endeavor (most as volunteers) are the members of RESA and they work hard for the good of the whole industry. Someone has to contact, setup the rules and schedules of Stager Idol as well as cover the costs of contacting all the entrants, sponsors, judges, etc., all the while providing a web site for Stager Idol, managing it, and so on. There is much that goes on behind the scenes, by many stagers, and for quite a few months. 

I hope this helps you and others understand what RESA members do...freely. I also hope you enter because you may end up being the one chosen and win well over $12,000 in cash and prizes.  

Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

Dane, it is very common in the world of most everything that has memberships these days to give a member and non-member price for contests and other events.  It is to encourage membership actually and show you the benefits of membership.  But it is meant not to exclude others who may not be members from participating.  So, RESA has not said members only, it's just that members have other obligations and benefits. 

 I would encourage anyone who is on the sidelines to join.  RESA is working on serious issues that will benefit staging professionals of all training and persuasions that are of huge impact to the perception of staging in the world outside of us, as well as ethics and many other issues that a self governed member run trade association should be involved in on behalf of their members.

 AND from viewing your work here I think you have a shot at the "title"...so hoping you'll enter.

Terrylynn:-)

Posted by Terrylynn Fisher, HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc. (Dudum Real Estate Group - BuyStageSell.com) over 11 years ago

Over 10 people worked very hard on Stager Idol for everyone to enjoy and to give our industry as a whole exposure just like the Industry Awards.  every detail was debated and voted on.

I just did a quick google on contests and these were the first contests I clicked on. EVERY single one has member fee and non-member fees. IN addition the NON member rates are 50% higher on every contest.

RESA's is way lower than that only 25.00 more in each category. While I appreciate your opinions please know that every detail was talked about and voted on by all in addition to researched in order to to be fair and in line with other organizations and common practices. Here are the few for an example.  

MARKETING CONTEST FEES

  

FEE CATEGORY

FEE

Member

$ 550.00

Non-Member

$1100.00

Members Receive

50% Discount on Entry Fees

  

Poem contest

  

Fees:  (non members pay double)

  • Non-members pay $1.00 per poem. Members pay $1.00 for two entries in the same category. Make money order or check payable to MSPS

V

 

Who Can Enter
The contest is open to all writers. You do not have to be a member of Florida Freelance Writers Association (FFWA) or a resident of Florida. However, members of CNW/FFWA save up to 50% on entry fees.

  

BOOK CATEGORY

_ $50 Member rate.

You must already be a member of SEJ to

enter at the member rate. If you are unsure of

your membership status, please contact SEJ at

sej@sej.org or (215) 884-8174.

_ $80 Prospective member rate.

To enter SEJ's awards contest at this rate,

you must include a completed membership application,

available at www.sej.org.

This special discounted $80 fee is only for

non-members who are joining SEJ for the first

time. It covers the first year's membership as well

as the contest fee.

_ $125 Non-member rate.

STUDENT CATEGORY

_ $15 Member rate.

You must already be a member of SEJ to

enter at the member rate. If you are unsure of

your membership status, please contact SEJ at

sej@sej.org or (215) 884-8174.

_ $25 Prospective member rate.

To enter SEJ's awards contest at this rate,

you must include a completed membership

application, available at www.sej.org.

This special discounted $25 fee is only for

non-members who are joining SEJ for the first

time. It covers the first year's membership as

well as the contest fee.

_ $50 Non-member rate.

Posted by Shell Brodnax, CEO- RESA (Real Estate Staging Association) over 11 years ago

Shell, point well taken.  Thanks for your work on this and RESA.  T

Posted by Terrylynn Fisher, HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc. (Dudum Real Estate Group - BuyStageSell.com) over 11 years ago

Shell - glad you researched the membership discount situation. It makes perfect sense and RESA's membership is a real bargain compared to what I see out there. Thanks

Terrylynn ~ thanks! 

Posted by Sheron Cardin, ARTIST - A Home Stager/Sellers Best Friend! (California Moods Inc) over 11 years ago

There rightly should be benefits to members over non-members.

Thanks to all working hard on this contest. 

Posted by Kathleen Lordbock, Keller Williams Realty Professionals (Keller Williams Realty Professionals) over 11 years ago

Participate